The variety of materials and technology used in manufacturing have made IDEA a high quality boot perfectly suited to introducing children to the sport of skiing in an easy, technically efficient and absolutely safe manner.
The “6 in 1” system is unbelievably easy to use: to select the right length you just need to rotate the lever placed on the lower part of the boot (close to the heel) to the chosen size:
The staple feature of IDEA’s liner is a unique adjusting system. Unlike any other system today the bellows allow real growth of the liner allowing for the natural development of the foot. The Liner Bellows System (LBS) has been devised to avoid any uncomfortable pressure through all parts of the foot. The bellows (LBS) system allows the liner and shell to work in tandem to produce a fit that is accurate, comfortable and warm.
In fact the natural/resting position of the liner is with the bellows extended to the largest size (PIC. A), while shortening the shell makes the bellows compress (PIC. B) into smaller sizes. It is easy to see that it is not the foot that makes the liner grow, but the shell itself.
The new three lines are differentiated also under the inspiration standpoint and the design guidelines were inspired by freeride, freestyle and backcountry.
The lasts have been tested for years and proved to be comfortable and very well accepted by all foot anatomies.
Lot of research efforts were put on bettering the flex index and the achievement is now confirmed from a fruitful cooperation with ski instructors, ski schools and ski clubs.
The new warmer and anatomically padded liner has been aesthetically improved. On one side it saves the natural heat produced by the foot while skiing while on the other the liner is able to keep the foot warm also during breaks
All the new line is provided with a special water shell sealing layer that proves to be an effective barrier against water and snow. If the first generation of IDEA proved to be 100% water protective, the new one is still 100% protective with the additional guarantee of the special layer.
Designed and studied to improve the ankle-foot wrapping and the progressive flexure, placed in between the frontal shell overlapping it enhances the comfort and snow stopping guarantee of the special layer.
The new line is coming with three different models. The IDEA UP covers sizes from 16.0 to 18.5 MP and sizes from 19.0 to 22.0 MP while the new charming IDEA FREE covers sizes from 22.5 to 25.5 MP. These three items correspond to three new lines differentiated under the closure system standpoint. The IDEA UP 16.0-18.5 is a single buckled traditional construction shelled boot while the IDEA UP 19.0-22.0 is a new two buckled boot provided with a special water shell sealing layer. IDEA FREE 22.5.-25.5 is the new three buckled and cuff Power Strap strapped boot, provided with a special water shell sealing layer.
A brand new product program gets a special boost today inspired by the triple R of Reduce, Reuse, Recycle. Reduction of waste with packaging optimization, reuse of materials for lining, liners, shells, gradual introduction of recycled materials in all the product lines.